By the end of August 2012, HARDI closed the financial year 2011/12 with an increase well over 20%, which has resulted in a record high turnover for the HARDI Group.
New products and improved delivery performance are the key to success.
A number of new products have successfully been implemented in the production. From Denmark, the high end sprayers COMMANDER 7000 and 5500 are now being delivered to the market place. The new COMMANDER trailer line is featuring 37 updates, e.g. a new DynamicFluid4 liquid system, integrated ISOBUS electronics and “easy to service” elements.
Also the self-propelled ALPHA evo has now been fully implemented in the production in northern France. This product is delivered with integrated electronics, HC 9500 touch screen controller and GPS based AutoSteering.
For the French market, HARDI has launched a new vineyard sprayer, LUNIS, complying with the market demands in France, and a new application system IRIS 2.
On the Australian market, HARDI has introduced the SARITOR, a self-propelled sprayer designed for Broadacre spraying up to 30 km/h, with a tank capacity at 5,000 l and a TERRA FORCE boom up to 42 m.
Good marked penetration in eastern EU, CIS and UK
In general, good crop prices are supporting the development and demand for investment in more advanced application technology.
Particularly in the eastern part of Europe and CIS, HARDI has developed good marked penetration after the drop in 2008-2010.
Also markets in the large western European countries have been positive for HARDI, especially the UK market.
HARDI will continue to develop existing and new market areas with improved delivery performance and service back up. The new spare parts distribution centre in France near the Charles de Gaulle airport has come out of the spring season 2012 with a top performance.
As regards products, HARDI will continue to develop its full product range of lift mounted, trailed and self-propelled sprayers for the coming year, and new products will be shown at Agromek in Denmark in November 2012 and at SIMA in France in February 2013.