The conference addressed six key challenges of the poultry industry, offering insights from a scientific, industrial and consumer perspective on genetic selection & breeding, biosecurity, stress reduction, diet optimization, consumer acceptance and animal welfare and sustainability.
Dr. Tim Goossens, Business Development Manager Digestive Performance range with Nutriad, gave a presentation entitled ‘Optimising feed additives; slaying beautiful hypothesis with ugly facts'. He discussed important factors concerning yeast cell wall quality, botanical extract properties and coating of butyrate, thereby highlighting Nutriad's position as a ‘thinker and player' in the feed additives arena.
The World Poultry Conference was the first non-expo event held by VIV and provided Nutriad with an excellent opportunity to further position themselves as an opinion leader on providing solutions for poultry producers in areas where the reduction of anti-biotics usage is a key challenge.
Simon Martyn, Regional Director EMEA Nutriad, added: “The importance of gut health and integrity was a key factor highlighted by many of the speakers; Nutriad was ‘right on message'. It was a great opportunity to position our company as a leader in a world of poultry production with reduced antibiotic use”.
